June 2012 - 2015
Inspire Nike consumers through brand storytelling, integration of Nike’s digital services, and leveraging Nike’s massive social following.
In 2012, R/GA redesigned Nike.com bringing the Brand and Commerce businesses of Nike closer than ever before. Since then, the challenge of maintaining Nike.com has been an exercise in pushing the boundaries of a restricting yet powerful CMS that allows our team to publish pages in over 50 countries and 32 different languages at a moments notice.
Experience Design Director